2025
University Influencer Graph API
The API Engine Powering
Gen Z's Influencer Economy
Over 4 million college students in the U.S. have 5,000+ followers. More than $1.5 billion has been invested in NIL deals, sorority influencer campaigns, and campus ambassador programs — and it’s only growing. College influencers have the highest ROI of all… by far.
Harnessing the power of artificial intelligence to revolutionize industries and enhance human experiences.
Product
Product
Tap Into the $1.5B Campus Creator Economy. Brands like Sephora, Princess Polly, Celsius, Edikted, Nike, Adidas, SHEIN, Gopuff, DoorDash, Prime, Red Bull and Victoria’s Secret are racing to find micro-influencers inside college ecosystems. Ten21 gives you verified access to the real ones — by school, team, org, gender, aesthetic, engagement, and role
Tap Into the $1.5B Campus Creator Economy. Brands like Sephora, Princess Polly, Celsius, Edikted, Nike, Adidas, SHEIN, Gopuff, DoorDash, Prime, Red Bull and Victoria’s Secret are racing to find micro-influencers inside college ecosystems. Ten21 gives you verified access to the real ones — by school, team, org, gender, aesthetic, engagement, and role
Use Cases – Why Ten21 Exists
AI-Powered Services
Thousands of brands are pouring millions into Gen Z marketing — and the most powerful voices are in college. We give you the API to activate them at scale
Effortlessly connect with your favorite tools. Whether it's your CRM, email marketing platform.
Everything You Need to Own the College Influencer Space
Everything You Need to Own the College Influencer Space
From natural language queries to real-time segmentation by campus, we give you the API power to dominate the higher ROI influencer market - College Influencing-
Precision Search Engine
Query exactly what you need: “Sorority female, 10k+ followers Alabama State with +8% ER” "University of MIami football player with +35k followers and 7% ER"— and get ranked, verified results in real time.
Precision Search Engine
Query exactly what you need: “Sorority female, 10k+ followers Alabama State with +8% ER” "University of MIami football player with +35k followers and 7% ER"— and get ranked, verified results in real time.
Precision Search Engine
Query exactly what you need: “Sorority female, 10k+ followers Alabama State with +8% ER” "University of MIami football player with +35k followers and 7% ER"— and get ranked, verified results in real time.
Dynamic Campus Graph
Our database updates daily to reflect who’s trending in every school, sorority, fraternity, and team — powered by real-time performance and community signals. Each semester, we refresh the graph to add new students and retire old ones — so you always hit the right target.
Dynamic Campus Graph
Our database updates daily to reflect who’s trending in every school, sorority, fraternity, and team — powered by real-time performance and community signals. Each semester, we refresh the graph to add new students and retire old ones — so you always hit the right target.
Dynamic Campus Graph
Our database updates daily to reflect who’s trending in every school, sorority, fraternity, and team — powered by real-time performance and community signals. Each semester, we refresh the graph to add new students and retire old ones — so you always hit the right target.
Fast API Integration
RESTful endpoints, full documentation, and live support — go live in less than 1 day.
Fast API Integration
RESTful endpoints, full documentation, and live support — go live in less than 1 day.
Fast API Integration
RESTful endpoints, full documentation, and live support — go live in less than 1 day.
Built in Context
Each profile comes with role, org, team, and engagement data.
Built in Context
Each profile comes with role, org, team, and engagement data.
Built in Context
Each profile comes with role, org, team, and engagement data.
Live and Reactive
Our database updates every 8 hours to refelct trending students in each area
Live and Reactive
Our database updates every 8 hours to refelct trending students in each area
Live and Reactive
Our database updates every 8 hours to refelct trending students in each area
PLug and Play
Drop into any frontend or CRM — works out of the box.
PLug and Play
Drop into any frontend or CRM — works out of the box.
PLug and Play
Drop into any frontend or CRM — works out of the box.
Hyper Segmented Filters
Campus + Organization + Sorority + Fraternity + Sport (with player position) + Follower Range + Gender + Geo + More.
Hyper Segmented Filters
Campus + Organization + Sorority + Fraternity + Sport (with player position) + Follower Range + Gender + Geo + More.
Hyper Segmented Filters
Campus + Organization + Sorority + Fraternity + Sport (with player position) + Follower Range + Gender + Geo + More.
How it works
How it works
How it works
System Architecture
AI-Powered Services
-Built on a Live Social Graph that Maps Campus Influence-
Underneath our API is a living infrastructure that scores, updates, filters and ranks the most influential students across the U.S. — with zero manual work, all product of deep machine learning algorithms
Effortlessly connect with your favorite tools. Whether it's your CRM, email marketing platform.
Pricing
Pricing
Pricing
Scalable Pricing
Nationwide Impact
To ensure performance and meaningful targeting, we require a minimum of 5 active campuses.
Effortlessly connect with your favorite tools. Whether it's your CRM, email marketing platform.
Most Pick
Starter - For emerging platforms, startups and universities marketing / NIL departments
$7,500
/ Month
5 campuses x $1,500 / campus
10,000
Segmented Influencers
50+
Search fields
Access to 5 U.S. college campuses
Full influencer graph: sororities, frats, athletes
Unlimited queries & daily updates
Verified profiles & real engagement scores
Ready-to-integrate REST API
Most Pick
Starter - For emerging platforms, startups and universities marketing / NIL departments
$7,500
/ Month
5 campuses x $1,500 / campus
10,000
Segmented Influencers
50+
Search fields
Access to 5 U.S. college campuses
Full influencer graph: sororities, frats, athletes
Unlimited queries & daily updates
Verified profiles & real engagement scores
Ready-to-integrate REST API
Most Pick
Starter - For emerging platforms, startups and universities marketing / NIL departments
$7,500
/ Month
5 campuses x $1,500 / campus
10,000
Segmented Influencers
50+
Search fields
Access to 5 U.S. college campuses
Full influencer graph: sororities, frats, athletes
Unlimited queries & daily updates
Verified profiles & real engagement scores
Ready-to-integrate REST API
Advanced
Growth - For scaling influencer platforms / marketplaces and NIL athlete agency's
$37,500
/ Month
30 campuses × $1,250 / campus
100,000+
Segmented Influencers
50+
Advanced Search fields
Access to 30 U.S. college campuses
Full influecner graph: sororities, frats, athletes, orgs, colleges...
Unlimited queries & hourly updated ranking
Verifies profiles & real engagement scores
Ready-to-integrate REST API
Advanced
Growth - For scaling influencer platforms / marketplaces and NIL athlete agency's
$37,500
/ Month
30 campuses × $1,250 / campus
100,000+
Segmented Influencers
50+
Advanced Search fields
Access to 30 U.S. college campuses
Full influecner graph: sororities, frats, athletes, orgs, colleges...
Unlimited queries & hourly updated ranking
Verifies profiles & real engagement scores
Ready-to-integrate REST API
Advanced
Growth - For scaling influencer platforms / marketplaces and NIL athlete agency's
$37,500
/ Month
30 campuses × $1,250 / campus
100,000+
Segmented Influencers
50+
Advanced Search fields
Access to 30 U.S. college campuses
Full influecner graph: sororities, frats, athletes, orgs, colleges...
Unlimited queries & hourly updated ranking
Verifies profiles & real engagement scores
Ready-to-integrate REST API
Recommended
Enterprise - For national scale reach
$90,000
/ Month
100+ campuses x $900 / campus
1,000,000+
Segmented Influencers
50+
Advanced Search Filters
Access to 100+ U.S. college campuses
Full influencer graph: sororities, frats, athletes, orgs, colleges, gender, age...
Unlimited queries & hourly updated ranking
Verified profiles & real engagement scores
Ready-to-integrate REST API
Recommended
Enterprise - For national scale reach
$90,000
/ Month
100+ campuses x $900 / campus
1,000,000+
Segmented Influencers
50+
Advanced Search Filters
Access to 100+ U.S. college campuses
Full influencer graph: sororities, frats, athletes, orgs, colleges, gender, age...
Unlimited queries & hourly updated ranking
Verified profiles & real engagement scores
Ready-to-integrate REST API
Recommended
Enterprise - For national scale reach
$90,000
/ Month
100+ campuses x $900 / campus
1,000,000+
Segmented Influencers
50+
Advanced Search Filters
Access to 100+ U.S. college campuses
Full influencer graph: sororities, frats, athletes, orgs, colleges, gender, age...
Unlimited queries & hourly updated ranking
Verified profiles & real engagement scores
Ready-to-integrate REST API
Need a smaller pilot or special use case?
Request a custom quote – we work with select early-stage brands.
Effortlessly connect with your favorite tools. Whether it's your CRM, email marketing platform.
Integrations
Integrations
Integrations
Plug and Play
No matter who you are
Whether you’re running a marketplace, a university marketing team or a Gen Z-focused agency — Ten21 fits right into your stack.
Effortlessly connect with your favorite tools. Whether it's your CRM, email marketing platform.
Marketplaces (e.g. Grin, Trend, Upfluence)
RESTful API + Natural Language Queries Integrate Ten21 directly into your frontend or campaign CRM. Full docs + Slack support + unlimited custom queries.
Marketplaces (e.g. Grin, Trend, Upfluence)
RESTful API + Natural Language Queries Integrate Ten21 directly into your frontend or campaign CRM. Full docs + Slack support + unlimited custom queries.
Marketplaces (e.g. Grin, Trend, Upfluence)
RESTful API + Natural Language Queries Integrate Ten21 directly into your frontend or campaign CRM. Full docs + Slack support + unlimited custom queries.
Universities & NIL Departments
Google Sheets Plugin or Prebuilt Dashboard Access a pre-connected sheet or embed a minimal dashboard in your portal. Zero technical setup — just pick your campuses.
Universities & NIL Departments
Google Sheets Plugin or Prebuilt Dashboard Access a pre-connected sheet or embed a minimal dashboard in your portal. Zero technical setup — just pick your campuses.
Universities & NIL Departments
Google Sheets Plugin or Prebuilt Dashboard Access a pre-connected sheet or embed a minimal dashboard in your portal. Zero technical setup — just pick your campuses.
Agencies Focused on Gen Z
Plug & Play Template (Sheets + Zapier + Web UI) Start campaigns instantly using our ready-made template stack. Combine discovery, campaign tracking and results — without writing code.
Agencies Focused on Gen Z
Plug & Play Template (Sheets + Zapier + Web UI) Start campaigns instantly using our ready-made template stack. Combine discovery, campaign tracking and results — without writing code.
Agencies Focused on Gen Z
Plug & Play Template (Sheets + Zapier + Web UI) Start campaigns instantly using our ready-made template stack. Combine discovery, campaign tracking and results — without writing code.
Ready to Launch Your Next Gen Z Campaign — with Real Targeting?
Whether you’re scaling a marketplace, activating a university strategy, or running Gen Z campaigns — Ten21 gives you the power to do it with verified, real-time data. No noise. No scraping. Just the right student influencers.
Ready to Launch Your Next Gen Z Campaign — with Real Targeting?
Whether you’re scaling a marketplace, activating a university strategy, or running Gen Z campaigns — Ten21 gives you the power to do it with verified, real-time data. No noise. No scraping. Just the right student influencers.
Each Project, Our
Design is Great.
Whether you’re scaling a marketplace, activating a university strategy, or running Gen Z campaigns — Ten21 gives you the power to do it with verified, real-time data. No noise. No scraping. Just the right student influencers.